Inbound Marketing vs. Digital Advertising. What’s The Difference?

What Is Inbound Marketing? Inbound marketing is a type of digital marketing where businesses attract an audience with content and solutions they’re looking for and tailor a customer journey based around their current needs and interests. After attracting users to their website through various channels, inbound marketing continues to offer support, solutions, and reengagement that…

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What is H2H Marketing & How To Use It Successfully

Recent advances in technology have drastically changed the way we do marketing. Businesses are increasingly adopting automation and AI technology in their marketing strategy, but is this actually helping? Automation, bots and AI technology save time and decrease workload, but customers miss out on the human interaction and relationships that are still highly valued. That…

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6 Photo Tips To Win On Google My Business

What is Google My Business? Google My Business is a free directory tool that allows businesses to manage their online listing with Google. The Google My Business listing may show up when a company or service is searched on a Google platform. In this digital directory, a company can describe their services, manage reviews, share…

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Need a New Website? 12 Reasons WordPress Is The Only Platform You Should Be Considering

Endless options are available for businesses looking for a new website. There are numerous website platforms from custom coded all the way to drag-and-drop editors to choose from. While there are endless options… …Wordpress is the only platform you should even be considering. WordPress is powering 26% of the internet. WordPress is the largest and…

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