Why B2B should care about Social Media

Blogging, Facebook, and Twitter are great tools to build relationships between your business and customers – but in serving B2B clients, the dynamic is quite different from B2C. No longer are you talking to individuals or groups of friends; rather, you’re attracting the attention of people within the larger business, with varying levels of influence….

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Google’s Think Quarterly

WOW. Talk about impressive design and marketing. Think Quarterly is Google’s new Business to Business ezine/magazine. You can check out the online version here. 1,750 lucky businesses received print copies. Watch the video to see the truly impressive printed piece. SEE ALSO: Communications Strategy for Social Media

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