When Manufacturers & Technical Industries Need a Rebrand: 4 Things to Look For.

Manufacturers tend to operate in niche markets of complex industries. Most of the energy of your communication and messaging work is focused on communicating technical specifications and product information. And in some cases, the product itself CAN be the brand. If your product is simple yet durable, then your company hopes that those product characteristics…

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Satellite Six Recognized for 3 Web Design Awards by GDUSA

Eau Claire based Brand and Web Design company, Satellite Six, has earned recognition by a leading national industry publication, GDUSA, for three of their recent Website Design projects: CleanWorks Carpet Cleaning and Restoration; Marge McFarlane; and Wisconsin Sheep Dairy Cooperative. Each year Graphic Design USA, a leading graphic design publication, holds award competitions to allow…

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Freedom Through Limitation

Setting Expectations and Limitations in a Design Brief Successful design implementation is about the whole, not the parts. If you wear a $2,000 suit with the wrong pair of shoes, you’ll be remembered for the shoes and not the suit. Inconsistency raises doubt, and doubt makes people wary.  Successful design means doing a few things really,…

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