wordpress web design

Need a New Website? 12 Reasons WordPress Is The Only Platform You Should Be Considering

Endless options are available for businesses looking for a new website.

There are numerous website platforms from custom coded all the way to drag-and-drop editors to choose from.

While there are endless options…

…Wordpress is the only platform you should even be considering.

WordPress is powering 26% of the internet.

WordPress is the largest and most popular website management platform in the world and for good reason. It can be used for any type of website and provides the most flexibility and freedom.

If you need a new website, WordPress should be your only consideration.

What is so great about WordPress?

How is this going to offer you more freedom than a custom-coded website?

In this post, we will answer these questions and explain in detail why we stand by WordPress and you should too.

1. Fast & Easy to Make Changes (No Need To Learn Code)

The worst situation is when the simplest changes can only be done by the original developer.

This is time-consuming, expensive, and frustrating.

With WordPress, you don’t have to wait for a long time for developers to make simple edits, updates, or changes for you.

You have complete control and can make changes quickly, which saves you time and money.

2. Unlimited Design Flexibility

You don’t need a custom coded website to create a custom website design.

Having flexibility in website design is extremely important. Your business is unique and your website should be 100% unique too.

WordPress offers unlimited flexibility when it comes to the design of your website.

It is an open source platform which allows a developer to modify the source code should you do want custom applications.

If you want to have different design layouts throughout your website instead of a single consistent design, a developer can easily create unlimited design options with WordPress.

3. You’re Not Stuck With a Hosting & Support Provider. Switch Any Time.

If you have an agency build you a custom-coded website, you are stuck with them.

You have very little freedom if you ever want another company to manage your website since they custom-developed it on a platform that only they operate on.

website hosting company in eau claire

On the other hand, building a website with WordPress gives you the freedom to work with another company at any time with a smooth transition.

Any web development and hosting company can work on a WordPress site.

Deciding to switch won’t be a huge financial investment toward another website design, and will save you time.

4. Innovative and Stable Technology

Millions of people worldwide use WordPress, which means it needs to stay reliable and innovative for such a large audience.

The frequent updates that WordPress provides help them stay way ahead of their competition in terms of technological innovation and the large engaging community quickly discovers and fixes issues and concerns that arise.

(NOTE: Before you get started with a new website, take a look at the 10 biggest website mistakes we see every. Download our FREE 10 Biggest Website Mistakes guide and we’ll show you simple ways to fix those mistakes.)

5. Strong Google Rankings

The top 3 things that Google loves in a website is optimized content, easy navigation, and responsiveness.

All 3 of these can be achieved through WordPress, which is designed to be SEO-friendly. This allows search engine bots to easily crawl and index your website.

And this means more organic traffic for your company.

6. Mobile Responsive By Design

Mobile device traffic continues to be a massive portion of the traffic coming to websites.

In fact, 58% of web visits in the US came from mobile devices.

seo with a wordpress website

This means that websites not optimized for mobile visitors will see their performance suffer.

WordPress is built to be responsive to all device users, including mobile, to help improve your website performance.

7. Powerful Security Features

The security protocol with WordPress is among the tightest in the industry.

WordPress is constantly updating its security features and tools for the latest and toughest protection from unauthorized users, hacks, cyber crimes, and more.

8. Great Website Speed

Websites need to be regularly updated in order to maintain good site speed, which is essential to website performance.

A recent study by hostingtribunal.com found that a webpage load time of 3 seconds increased the bounce rate of visitors by 32% and a 5 second load time increased it by 90%

With a custom-coded website, regular updates are difficult to do, take a lot of time, and may result in slower site speed, which affects both the user experience and Google rankings.

WordPress makes it easy to improve the speed of your website, which means a lower bounce rate, higher conversion rate, and better rankings on Google.

9. Social Media Integrations

Every website needs to have a social media strategy when designed.

WordPress allows for multiple types of social media to be easily integrated throughout your website.

On top of that, WordPress allows you to efficiently engage with your audience on social media plugins in a clear and consistent way to your brand.

10. Manage Content With Ease

Updating and managing your content is simple with WordPress.

The publishing tools enhance your content workflow in an effective and convenient way.

WordPress gives you the option to save your content as a draft, suggest revisions, filters duplicate content, publish your page in just one click, and many more.

11. Syncs with 54,000+ Free Plugins

Since WordPress is the most used and popular website platform in the world, many 3rd party companies have built their own integration plugin so it can be used with WordPress.

3rd party WordPress plugins like Google Analytics, MailChimp, Yoast SEO, and many more help create a smoother workflow for you.

plugins for a new website design

The plugin toolset offered through WordPress gives you an enormous library of web tools…

… and those options are often quicker and less expensive to implement than finding a solution on a custom coded website.

12. Used By Small Businesses and Global Companies

It doesn’t matter what type of industry you’re in, or if your company is big or small, WordPress is a universally beneficial platform for any business.

Some of the world’s largest websites like Coca-cola, Wall Street Journal, and Mashable use WordPress.

Or, if you’re in eCommerce, there are an abundance of eCommerce platforms that integrate directly into WordPress.

Conclusion

WordPress is THE choice to go with when you need a new website.

It can be used to create any type of website and has the flexibility and freedom to be unique and to help your business stand out.

From the countless number of plugins that help customize your website to the security, optimization, and search engine ranking support, WordPress is able to meet all of your needs and help your business grow.

Considering a custom coded website for your business?

Your growth will be restricted since the original developer controls the source code.

Making updates and changes is time-consuming, and you will be limited by the functionalities your website offers.

If your company needs a new website and you are interested in a website design that utilizes the features WordPress offers, feel free to contact us here at Satellite Six.

About the author

About Laura

Laura is the founder and President of Satellite Six LLC. Laura has been working professionally to develop brands and design websites since 2003, during which time she has been honored with numerous industry awards. Laura has a passion for working with businesses and organizations to create brands people love. Tweets @brandnotion.

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